Apple Weighs Gemini AI for Siri Amid $490M Settlement Overhang
Published on August 25, 2025
Published on August 25, 2025
Apple (AAPL) is reportedly testing Google’s Gemini AI to power a revamped Siri, marking a major strategic shift from its in-house AI efforts. The overhaul, delayed to 2026 after engineering setbacks, mirrors rivals Microsoft and Amazon, which have leaned on external AI partners.
The move highlights Apple’s urgency in the AI race and could boost demand for semiconductors and cloud infrastructure. Shares last traded at $227.76, giving Apple a $3.38T market cap.
Meanwhile, a $490M investor settlement tied to past disclosures on China iPhone demand continues to weigh on sentiment, underscoring lingering trust issues even as Apple pivots to AI outsourcing.
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